NON-SOLICITATION POLICY: the purpose of PFBA is to provide opportunities for family-owned businesses to gain knowledge and perspective concerning the challenges confronting business and family operations. Shared expertise comes from University resources, invited experts, Visionary Sponsors, Transition Sponsors, Generation Sponsors, and the members themselves. Through the Association, relationships will develop that are valuable to all concerned. Moreover, overt, unrequested solicitation of business among participants at events or as a direct result of an event is deemed inappropriate to the overall mission of PFBA.